The average
person spends more than 3 hours a day on their phone, most of it on social
media. While it may not seem harmful, studies show that repeatedly doing
anything for long periods of time can cause physiological changes in the brain.
Heavy
social media users perform worse on cognitive tests, especially those that test
their attention and multitasking abilities. Besides, social media provides
immediate rewards in the form of dopamine release, which often lead to
addiction. Studies even show that the brain scans of heavy users
look very similar to those addicted to drugs or gambling. Social media use is also
linked with memory deficits. This is because when you store information
elsewhere, your brain gets the message that it no longer needs to store it.
Social
media has many positive aspects and it would be hard to stop using it. However, using it too much leads to long-term deficits in brain size and function.
Source: https://neurogrow.com/what-social-media-does-to-your-brain/
And yet, social media don't seem to be losing their appeal.
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